The Future of Journalism

We are entering a new era in journalism. The future belongs to the citizen journalist. Newspapers are shutting down all over the country. TV stations are downsizing or getting rid of news altogether. Magazines subscriptions are dwindling. Each of us now has unprecedented access to a worldwide audience through the internet. Anyone can write an article or shoot a video and have it viewed around the planet instantly. No longer does an affluent elite hold the reigns to the flow of information. A stampede of competing opinion is on the loose spreading long silenced voices across the globe for everyone to hear.
With this awesome new power comes responsibility. There is an unwritten code of journalism ethics. Like most ethics they are subject to broad interpretation. The spread of citizen journalism is making those interpretations even broader. Internet journalism is far more anonymous and brazen. Many so-called journalists are nothing more than gossips who represent blatant lies as fact. These people give all journalists a bad name and contribute to public mistrust of the industry. Real journalists seek the truth and only communicate what they can confirm as the truth at the time. As a journalist you are the gatekeeper of information. It is your duty to sift through it and distinguish verifiable facts from rumor and innuendo. A true journalists verifies facts through secondary sources, gets responses from all sides and has no agenda but to get to the truth. If enough of us stick to that mantra we will win the public’s trust because they know we are fair.
Experience must be your guide to determine what is right or wrong. There is a lot of grey area in news. In our zeal to get a story out first we often cut corners and get sloppy with details. Some of that has to be expected in a time sensitive industry but how much is too much? Every journalist has their own tolerance for ethics compromises and it often shifts from day to day, story to story, and throughout a career. The latest technology allows citizen journalists to upload articles and pictures effortlessly. That leaves less time for contemplation and that can get you in trouble. You can’t take back something once it goes out over the internet, airways or press. There is an inexhaustible supply of attorneys out there lining up to sue journalists. Say something that isn’t true about someone and they’ll go after you for liable, defamation or slander. Don’t let that scare you though. They can all be avoided if you understand how they are defined. Journalists also sue other journalists. Copy something someone else wrote and they’ll go after you for plagiarism. This too can be easily avoided if you are diligent and honest. Knowing the law will help you tremendously as a journalist. In fact, I advise aspiring journalists not to write a word for publication before researching the basics of media law. The most important things are to remember that you are a professional and to act like one.
Journalists are taking a lot of heat these days. From the tabloid hacks screaming half truths for your attention to the network reporters who said there were weapons of mass destruction in Iraq to the paparazzi blamed for Princess Diana’s death. Journalists are blamed for many of society’s ills. To a large degree this is a matter of “shooting the messenger.” The public has a voracious appetite for news yet reels in disgust when it doesn’t appeal to them. Despite what you may think, this is actually a good thing. This outwardly dysfunctional relationship between journalists and the public is what makes journalism such a noble profession.
Think of the old days before journalism. People lived out their lives knowing only the information others told them and views of an average person didn‘t spread very far or very fast. Then Johannes Gutenberg started printing books. Suddenly there was a reason to read and people with ideas started spreading them. People with opposing views started printing their opinions and spreading those. Journalism was born. The written word became the forum for conflicting views and outrage. It launched mankind toward enlightenment, introspection and social change. Journalists will never be loved by all, but they’re not supposed to be. If you are doing your job right then someone will be upset by your words. Journalists have a duty to bring facts hiding in the shadows into the light even if people don’t want to see what’s lurking there.
What kind of world do you think we would live in without journalists? Reporters wield the mighty power of public opinion. It’s been used to bring down the corrupt, no matter how rich and powerful they may be. Journalists strive to keep our leaders honest, businesses from cheating us and our world clean, safe and fair. Do you think all that would happen without journalists? We are a necessary part of a vibrant free thinking society.
To be a good journalist you must be multi talented. First and foremost you must be a proficient writer, but you also need to be able to identify a good story, understand how to dig up vital facts and learn the right questions to ask. You must also learn to listen. A lot of people talk but few listen. Journalists need to know when to stop talking and soak in what’s going on around them. Also remember that the news is not about you. A journalist is expected to have a stance and style, but objectivity is essential. Think of yourself as the conduit through which news flows, not the holy grail of news itself.
Media consumers are more savvy than ever these days. They can read between the lines and flush out a pretender. They may read the National Enquirer for fun but go to the New York Times for the truth. This has everything to do with reputation and history. People trust those who are honest with them over the long haul. It’s a relationship built over the years and through countless daily stories. As a citizen journalist, you must ask yourself if you want to be the Enquirer or the Times. Whatever you decide to do, do it well. Take full advantage of this amazing time we live in. Spread your words, views, voice and pictures around your community and around the world. Make a difference.
Kent Ninomiya